100% Authentic Products.
Sourced directly from authorized distributors.
Sourced directly from authorized distributors.
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Express delivery
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Premium packaging
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Free consultation
- Any order inside Mansoura, Shipping within 24-48 hours.
- Any other order usually takes 2-5 days, except for the following locations:
- Sohag
- Assiut
- Menya
- Aswan
- Luxor
- North Coast
- Sharm El Sheikh
- Orders to these locations take 7 days.
Product Overview
Discover the ILIA Soft Focus Blurring Blush, a clean, talc-free powder blush designed to give cheeks a natural yet dimensional flush with a soft-focus effect. Formulated with light-filtering powders and skin-friendly ingredients like squalane, Edelweiss extract, and winged kelp, this blush blurs texture, smooths appearance, and delivers buildable color that lasts up to 12 hours.
This versatile formula is vegan, cruelty-free, non-comedogenic, and safe for sensitive skin, making it ideal for a wide range of skin types.
How to Use
1. Pick the Right Tool: Use a powder or precision blush brush.
2. Load & Tap Off: Lightly dip into the compact and tap off excess.
3. Apply to Cheeks: Sweep onto the apples of your cheeks in soft circular motions for a blurred, natural flush.
4. Build Intensity: Add more layers for a deeper, more defined color payoff.
5. Layer for Dimension: For a dewy, multidimensional finish, apply under or on top of your favorite cream blush or Multi-Stick.
Each shade is designed to mimic a natural flush or complement your look — whether you want soft and subtle or bold and glowing.
Key Benefits & Features
• Soft-Focus Complex: Blurs pores and smooths texture for a camera-ready finish.
• Hydrating Skincare Actives: Squalane, Edelweiss, and Winged Kelp help hydrate and support skin over time.
• Buildable Color: Goes on featherlight and blends easily for customizable payoff.
• Long-Lasting Wear: Delivers up to 12 hours of vibrant color.
• Clean & Skin-Friendly: Non-comedogenic, talc-free, fragrance-free, and suitable for sensitive skin.
Why Choose ILIA Soft Focus Blurring Blush
This blush stands out from ordinary powder formulas with its filter-like effect that visibly softens and enhances your complexion without looking cakey or settling into fine lines. Its blendable texture makes it perfect for everyday wear and special occasions alike, while the clean formula aligns with conscious beauty choices.
Frequently Asked Questions (FAQs)
Q: How long does the blush last on skin?
A: Clinical results show up to 12 hours of soft, blurred color.
Q: Is this product good for sensitive skin?
A: Yes — the formula is talc-free, non-comedogenic, and formulated without fragrance or gluten for gentle wear.
Q: Can I layer this with cream products?
A: Absolutely! Layer under or over cream blushes or Multi-Stick for added dimension and a customized finish.
Q: What brush should I use?
A: A precision powder or blush brush gives the best placement and blend. Tap off excess for a soft, even application.
Return Policy
Please note we don’t offer returns and we always make sure to get your products delivered safe and sound, from our haven to yours! However, if the item you receive is damaged/doesn’t match what you have previously ordered, then we would love the chance to make it right. Eligible items must be received unused, unopened, and undamaged within less than 1 day from the day you received your order. Returns that do not meet our policy will be sent back to you without a refund.
Cancellations & Ghosting
We understand if you change your mind (impulsive buying is a thing). This could play out in different ways:
- If you wish to cancel your order before the item has been shipped, then that’s more than fine!
- If the item has already been delivered to the shipping company, you will be required to pay the delivery fee.
- If you decide to ghost the courier/refuse accepting the order, then you’ll be unfortunately blacklisted, and we will no longer sell any products to you.
Online Payments
- Please note: The refund of online payments will usually take 1-10 days.
- If there’s a problem with your order (arrived damaged, wrong product, etc.), we can offer you a full refund as long as you contact us immediately after the order has arrived.
- If at any time you wish to cancel your order after making an online payment, please contact our team. Note: Cancelled orders will have a deducted 5% out of the order’s total.
- Choosing a selection results in a full page refresh.